Evaluasi Tingkat Kepuasan Mahasiswa Universitas Almuslim Terhadap Kualitas Pelayanan Pendidikan Tinggi dengan Model HEdPERF

Abstract

This study evaluates student satisfaction at Universitas Almuslim concerning
the quality of higher education services using the Higher Education Performance
(HEdPERF) model. The research aims to assess the impact of six HEdPERF dimensions,
which are non-academic, academic, university reputation, access, program issues, and
understanding, on student satisfaction levels. Employing a non-experimental,
correlational approach, the study gathered cross-sectional data from 572 students using a
structured questionnaire. Validity and reliability of the instrument were tested via

Pearson’s correlation and Cronbach’s Alpha. Data analysis was conducted with non-
parametric tests, including Chi-Square and Spearman’s correlation, to establish the

relationships between perceived service quality and satisfaction. Results indicate a
significant positive correlation between all six HEdPERF dimensions and student
satisfaction, with stronger associations for dimensions such as university reputation,
access, and program issues. The findings suggest that service quality directly influences
student satisfaction, supporting HEdPERF as a suitable model for evaluating educational
services in higher education. Consequently, enhancing these dimensions could bolster
student satisfaction and improve institutional competitiveness. This study highlights the
importance of tailored service strategies that address both academic and non-academic
aspects, contributing to the broader discourse on quality assurance in higher education.